THANK YOU FOR JOINING US FOR
OUR SEASON 7 KICK-OFF!
Event Info
UNDISCOVERED Block Party is a curated collection of emerging artists and merchants to celebrate San Francisco's Filipino cultural district - SOMA Pilipinas! We’re stoked to be hosting everyone in a huge new open space at The Parks at 5M.
Enjoy local artisans, food vendors, art, and live music/dance performances.
2023 marks the 50th anniversary of Hip-Hop, with celebrations planned both nationally and globally —This year’s UNDSCVRD theme is Filipino American Block Party — as a Filipino American Hip-Hop centric festival we are inspired by Hip-Hop and acknowledge the influence & impact it has made on Filipinos in the last 50 years.
In joining the celebration, this season’s events will consist of 3 monthly block parties filled with sights and sounds dedicated to uplifting Filipino food, art, culture & a celebration of Hip-Hop, here in SOMA Pilipinas!
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LocationS
The Parks @ 5M. 44 Mary Street, San Francisco in SOMA Pilipinas
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Date
Saturday, Aug 19, 2023
Hours
12pm - 6pm Early arrival suggested.
ALL AGES
How to get here
We highly suggest using BART (Powell Station) or an Uber / Lyft to get to UNDISCOVERED.
We have FREE Valet Bicycle Parking, SF Bike Coalition is one of our partners for bike parking valet and we encourage you to take advantage of biking to our events.
PARKING
We suggest parking at the 5th & Mission Garage on 833 Mission Street behind Westfield San Francisco Centre.
VOLUNTEER OPPORTUNITIES
We need your help in making our events possible.
UNDISCOVERED SF is a smoke-free event pursuant to SF Health Code Article 19L.
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Tickets
It's totally FREE! Bring the whole family for an eventful afternoon in SOMA Pilipinas. Get FREE TIX to receive our UNDISCOVERED 2023 Commemorative Pin!
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Locations
7 Different AReas TO create a VIBRANT FILIPINO AMERICAN BLOCK PARTY
Once a barren parking lot, the Parks at 5M is now the home to the Main Stage performers where you can also enjoy eating delicious food and connect w/ community.
Brought to you by Wells Fargo, Kapwa Gardens was born as a healing space to help SOMA recover from the devastating effects of the COVID-19 pandemic. This urban landscape is filled with bold colors, swing bamboo trees, living walls, and colorful murals.
The historic printing building turned performance and community hub provides affordable space to artists and cultural workers, nonprofits, and neighborhood organizations while providing a permanent home to three arts groups. CAST will be hosting Balay Kreative Resident Artists exhibitions.
Swing by the Palengke Tunnel to grab a drink from Lady Victory, as you shop from local small businesses. Support your favorite Pinoy retail vendors!
Bringing the whole family to UNDISCOVERED? There’s a spot for the kiddos to play! A new play structure can be found on Natoma St.
Join us an immersive film screening and panel discussion at our newest venue. Trellis is a unique and supportive coworking space just 1 block from Kapwa Gardens.
Join our friends at SFMOMA for a FREE Community Day featuring a special exhibit of Pacita Abad’s work. The first retrospective of Pacita Abad (born 1946, Basco, Philippines; died 2004, Singapore) features more than 40 daring works including her signature trapunto paintings — stuffed, quilted canvases Abad adorned with materials and methods she investigated during her lifetime. Over a 32-year career, the prolific artist made a vast number of artworks that traverse a diversity of subjects, from colorful masks to intricately constructed underwater scenes to abstract compositions.
When the sun goes down, join us in the atrium for our official afterparty.
Food
From SAVORY to SWEET
We believe that passion is the key that motivates us to create Ube desserts that everyone should enjoy.
Filipino Street Food like Balut, Fish Ball, Lobster Ball, Shrimp Xiu Mai, Sesame Balls, Fried BBQ Pork Buns, Glazed Turon, Glazed Churro, Mango Tapioca, Pandan Tapioca, Ube Tapioca, Melon Juice.
We are a pan-asian restaurant based in the heart of Oakland, Fruitvale. We are an umbrella company for the brands Ono Bakehouse and Noodle Belly. Each brand specializes in things like garlic noodles and malasadas.
All kinds of Lumpias, Filipino Nachos, Chicken Fingers, Calamaris, Philippine Delicacies.
Step into the captivating world of Tasty Tingz, where Alyssa Magdaluyo's culinary prowess transforms Jamaican-style patties into edible magic. With a dynamic mix of Jamaican, Filipina, Chinese, and Creole heritage, Alyssa crafts a delectable lineup that fuses flavors and cultures in every bite. From lentil patties boasting Filipino garlic charm to jerk mushrooms that set taste buds dancing, Tasty Tingz offers a thrilling carnival of taste sensations. Dive into beef and cheese delights, venture into daring plantain patties, and experience the vibrant symphony of spices in shrimp and curry chicken options. More than a pop-up, Tasty Tingz is an invitation to a global culinary adventure, where every patty is a work of art and each indulgence celebrates the tapestry of diverse traditions. Join the Tingz tribe and embark on a journey that promises to tantalize your taste buds and feed your wanderlust for flavors!
Visit Fely’s for Siomai, Dimsum, Bahn Mi, Tocino Beef Bowl, Kalbi Ribs and Rice, Lumpia Pancit, and Empanada.
Handcrafted small batch breads, desserts and pastries highlighting Filipino flavors reminiscent of our childhood panaderias, infused with our own unique twist.
Specializing in everything & all things Ube. Bringing a unique mix of Ube desserts and savory bites. Launching a couple new purple Ube items!
We are a Filipino American owned business that uses locally sourced chicken that is made into "Proper Fried Chicken". Established in 2020 during the pandemic as a pick up and delivery business, we have progressed into the top 5 food truck businesses in the Bay Area.
Part of the Victory Hall family, Lady Victory is a mobile bar, bringing you libations on location. This mobile bar can bring the party to you, anywhere and anytime. Lady Victory is pinay-owned.
We serve a footlong lemongrass, garlic, ginger, cayenne, pork sausage on a lightly toasted banh mi roll, topped with crunchy, salty fried shallots, tasty sliced pickled red cabbage, fresh chopped cilantro and homemade, tangy, creamy garlic aioli.
The magic lies not in the coffee itself but in the experience it facilitates. The unique blend isn't just a drink; it's an ice-breaker, a conversation starter, and a way to reminisce about familiar and new flavors over a shared appreciation for the struggle and strength of our people. As you sip your coffee, explore our booth featuring a collection of our published books, artwork, and apparel, each item telling its own story.
We do rice bowls out of our Downtown Oakland restaurant. For UNDSCVRD, we'd like to do a concept called LECHON PARTY, where we sell Crispy Pork Belly plates also make some special drinks for the occasion!
From Furikake Baked Salmon, Chicken Katsu, Kalua Pork, or to the iconic Loco Moco, we bring you a taste of our childhood.
Filipino style empanadas with variety fillings such as sisig, garlic wagyu beef and ube longsilog style empanadas, ube pandesals, sisig fries, mochi desserts, boba drinks and lychee guava refresher beverage.
Retail
Distributors of Filipino / Filipino American specialty books outside of the Philippines.
Handmade jewelry and clothing focusing on unique limited edition products and clothing made from sustainable materials. We also curate vintage clothing and home decor.
Hey Lay! aims to create and share bright, bold, fun, and affordable jewelry and accessories for all.
Giftable handmade items, currently focusing but not limited to laser cut wood items.
Bongagung Supermarket, established in 2022 features products created by Ogie Gonzales. Notably, Cool T-Shirts, stylish Sweatshirts, cozy Hoodies, charming Stickers, and versatile Tote Bags.
Crystal jewelry (rings, earrings, bracelets, necklaces), Crystal bowls, keychains and phone charms.
Filiflavors is a Filipina immigrant-owned business that provides accessibility to specialty Filipino food products. They import, retail, and wholesale specialty Filipino snacks and ingredients such as ube and camalansi powders and mushroom chicharon among a wide variety of products.
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Pili & Blu is a sister company of Filiflavors. We’re aiming to put Filipino craftsmanship on the map through handcrafted statement accessories made using indigenous Filipino materials.
I create fashion and accessories using handwoven fabrics from the Philippines along with other handicrafts.
Sustainable fashion and art inspired by queer and filipinx artistry! I will be selling one of one fashion items (both upcycled and handmade apparel) and accessories (such as earrings, bucket hats, and upcycled items) as well as stickers, sticker sheets, original art prints, and on site mini portraits.
Niana is a collection of modernized cultural wear and vintage treasures.
Niana’s flagship product is the Niana sleeve, which is a modernized butterfly sleeve set that is connected via corset-styled cording down the back.
We are an immersive community event space and Asian snack shop in downtown Oakland, CA.
We focus on events that uplift our AAPI/BIPOC and creative community, offering a space for creatives to explore and experiment with their unique passions.
Shop Farols, offers a range of parol and capiz products. The parol, a Filipino lantern, symbolizes the festive spirit and warmth of the holiday season. We are proud to preserve this rich tradition by meticulously crafting parol and capiz products, allowing you to bring a touch of Filipino artistry and elegance into your home.
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Barong Barkada specializes in the exquisite craftsmanship of barong, our traditional formal attire. But we didn't stop there - we also embraced the joyful bond between humans and their furry companions by designing barongs for dogs. Our four-legged friends.
At INA Botanicals & Tea we're serving your mother's cup of tea and then some. We take inspiration from herbs and plants to thoughtfully handcraft delicious, loose leaf blends to be sipped on from your daily ritual to afternoon tea.
Legacy Filipino Martial Arts is a weapons-based martial arts system that pulls from both modern and traditional Filipino Martial Arts. We use sticks, knives, swords, as well as empty hand combat. Within the art, we incorporate striking, disarming of weapons, joint locking techniques, and takedowns.
A retail pop-up business offering a curated selection of plants, plant accessories, art, and distinctive gifts by AAPI makers.
Oodaalolly is a modern Filipino twist on classic Swiss chocolate. We make chocolate bean-to-bar from Philiippine sourced cacao, ingredients, and flavors.
We offer a range of inspiring and high-quality products that serve as daily reminders of your worth and potential. From wellness essentials to fashion-forward accessories, our collection is carefully curated to support your journey towards self-discovery, self-care, and personal growth.
Wounded Healing Art is a Pinay-owned & Bay Area based jewelry brand that embraces the power and beauty of healing crystals.
Funky chic clay jewelry brand made of polymer clay, freshwater pearl, and brass accents
Sparkle My Bubble features handmade accessories using origami techniques and colorful beads
Native Sol is a lifestyle shop that sells handmade clothing, jewelry, and accessories with the emphasis on sustainable, upcycled, and vintage pieces.
Wearable art inspired by traditional pre-colonial tattoo tradition and Baybayin writing system.
Non-toxic, sustainable & handcrafted clean burning candles & scented home goods with hand-blended clean fragrances. Handmade goods include sachets, reed diffusers, incense, fresheners, soap, body and linen spray.
Malaya Botanicals is woman owned and family operated CBD Wellness and Beauty Company on a mission to de-stigmatize cannabis and empower women of color to take charge of their health and healing. Through its products, Pia hopes to aspire women to practice self-care on a regular basis and deal with their problems head on with the most simple and easy solutions that Malaya Botanicals can offer. With the help of the products, women will have the ability to take care of themselves in the most convenient way possible, while still staying true to their daily lifestyle.
PERFORMERS
ACTIVITIES
Bring your barkada and stop by the Wicked! 360 Video Booth! Document the fun memories you’re having with us.
Come take pictures with your friends and family to commemorate our creative market!
This year, the maker of the SPAM® brand will be joining the festival with a special onsite activation featuring tastings of their new SPAM® Maple Flavored product, in addition to a “SPAM®Silog Photo Lounge,” and a talkback wall where you can share your recipe ideas, dream collabs, and personal stories with the SPAM® brand team.
Visit the “Unsung Heroes Youth Podcast Program,” Balay Kreative artist exhibit at the CAST lobby and Listen to Undiscovered Filipino American Stories told by Rochelle Berdan, Luci Herrera-Set, and Benedict Del Rosario, local Filipino American high school students of our youth podcast program.
Float Addicts is a Personal Electric Vehicle / One wheel Community/lifestyle Brand based in the Bay Area. We inspired one another with our creative minds and goals to be the first PEV community and lifestyle brand. With the Onewheel made here in the Bay Area, we wanted to express love for art & creativity with Bay Area culture.